OpenAI buys secret startup from former Apple chief designer

May 25, 2025

OpenAI has bought the secret startup of former Apple chief designer Jony Ive for $6.5 billion. The acquired io product, founded together with a team of veterans from Apple, is engaged in some 'artificial intelligence devices', but what exactly it was developing is not disclosed. However, it is already known that Ive will now be responsible for the design of all existing and new OpenAI products.