BMW introduced a car that can change color on the go.

January 7, 2023

iVision Dee has 32 shades for customization. In addition, the model is devoid of any controllers and dashboard - all information about the state of the car is displayed directly on the windshield using combined reality technologies. Basic control is done using a voice assistant, which can be customized (even use your own virtual avatar). So far, this is all a concept and it is not known whether the car will go on sale.